How Do You Sell a Business Where the Main Value Is Intellectual Property? If your business is built around intellectual property, you are not just selling equipment, inventory, or a customer list. You are selling the legal rights that make the business valuable in the first place. That might mean a trademarked brand with strong […]
Asset Sale vs. Entity Sale: How Should You Structure the Sale of Your Business? Selling a business is not just about agreeing on a purchase price. It’s about deciding what, exactly, is being sold. That sounds simple until you get into the details. Are you selling the company’s assets: equipment, inventory, contracts, customer lists, intellectual […]
What Is a “Petition to Make Special” for a Trademark Application? If your trademark application is facing a time-sensitive business issue, a standard USPTO review timeline may not move fast enough. In certain situations, trademark applicants can request expedited examination through a filing known as a Petition to Make Special (PTMS). A PTMS asks the […]
How Trademark Registration Elevates Your Business When it comes to building a strong business, developing your brand identity is as important as growing your customer base. In this sense, trademark registration isn’t just a legal formality, it’s a strategic move that can boost your brand’s credibility and unlock new growth opportunities. In the United States, […]
Can I Use Intellectual Property to Protect My Likeness and Persona? Content creators, entrepreneurs, influencers, and business owners often are their brand. Your name, face, voice, and catchphrases are central to your identity and business. With the rise of AI – from deepfake videos to synthetic voice clones – there’s growing concern about unauthorized use […]
Can I Trademark My Slogan or Tagline? Your slogan is more than a catchy phrase, it’s part of your brand identity. A well drafted, clever, emotional, or values-driven tagline can set your business apart. But a word of caution: if it resonates with customers, there’s a good chance someone else might try to use it […]
How to Leverage White Labeling as a Brand Owner White labeling isn’t just a tool for manufacturers, it’s a powerful way for brand owners to scale their product offerings, build revenue streams, and deepen market presence without expanding production capacity. If you’re an influencer, an e-commerce seller, or an established brand, offering white label partnerships […]
Why White Labeling Is a Smart Strategy for Manufacturers and Resellers In today’s fast-moving marketplace, building a brand from scratch is costly and time-consuming. But what if you could grow your business by producing or distributing goods under an already-established brand? That’s exactly what white labeling offers: a way for manufacturers and resellers to partner […]
What Do I Do If I Failed to Meet a USPTO Deadline for My Trademark? Missing a deadline with the United States Patent and Trademark Office (USPTO) can feel like the end of the road for your trademark application or registration; but in many cases, there’s still time to act. Whether you’re late responding to […]
How To File a U.S. Trademark as a Foreign Business: An FAQ Foreign entrepreneurs and companies often seek to protect their brands in the United States. The good news is that non-U.S. business owners can indeed file for a U.S. trademark, though there are special rules and requirements to be aware of. Below we answer frequently […]
