Success in e-commerce requires not just business acumen but also a keen understanding of how to protect and promote your brand. As a leading e-commerce platform, Amazon offers powerful tools for sellers to achieve next-level brand leveraging once they’re admitted to the Amazon Brand Registry (ABR). However, one crucial requirement – and perhaps the biggest […]
Navigating the maze of the trademark application process can be daunting, especially for first-time applicants. From our experience facilitating thousands of trademark registrations, here are the top tips to remember before, during, and after submitting a trademark application. Before Submitting a Trademark Application During the Trademark Application Process After Submitting a Trademark Application A successful […]
The world of intellectual property law is witnessing a historic moment with the recent expiration of the copyright for one of the most iconic characters in entertainment history: Mickey Mouse. Created by Walt Disney in 1928, Mickey Mouse has not only been a symbol of childhood joy but also a cornerstone of the Disney empire. […]
A website often serves as the front door to a business, a first impression of what the business has to offer – especially for e-commerce where the whole shopping experience might begin and end on one page. Naturally, significant investment goes into website development to put the best commercial foot forward; and valuable intellectual property […]
If you’re starting a business or launching a new product or service, protecting your brand identity with a trademark is a critical step. Navigating the trademark registration process, however, can be complex and time-consuming. That’s where a trademark attorney comes in. But how do you find the right one? Here are some steps to guide […]
Esports have been a driving force behind the growth of the gaming industry and the online economy in general for over a decade by now. For the uninitiated: Esports is the term for competitive video games, including many elements familiar to traditional sports: seasons, tournaments, championships, team contracts – and, most importantly, broadcasting. The fast-paced, […]
In the age of digital commerce, your website is often the front door to your business, the first touch for clients and customers. Your website URL, then, is literally your address – it’s where people know to find you. Protecting your website URL under trademark can be an important step in securing your online footprint, […]
With the ever-changing landscape of regulations and compliance, it’s imperative for businesses to stay informed and ahead of the curve. Recent updates regarding the beneficial ownership information and its required reporting to FinCEN will go into effect soon and affect businesses of all sizes. Here’s what you need to know about how and when to […]
In the evolving global marketplace, securing your brand’s identity in multiple jurisdictions has never been more important. Business owners are often eager to obtain international trademark protection as they expand their operations abroad. These international business owners often share a common question: “Can I file an international trademark if I only have a supplemental registration?” […]
Whether you’re drafting a will, filing for divorce, starting a business, or facing a lawsuit, having the proper legal representation is essential. Lawyers are trained to handle complex issues and can offer guidance through legal systems that may be intricate and confusing. However, with thousands of attorneys in different fields, finding the right one for […]
